Business Opportunities in Food and Beverage Industry Essay

Business Opportunities in Food and Beverage Industry - Essay Example Food is a very defining element of a culture. Eating different kinds of foods does more than just satiating the craving for taste; it provides a greater insight into other cultures. This paper discusses a business idea of establishing a South Asian Tea Restaurant in New York. Americans generally like the South Asian foods a lot. â€Å"one should not be surprised if a seven-year-old American kid walks up and asks for aloo mater samosas and his mom is keen on having the complimentary chai† (Deccan Chronicle, 2013). Popular food items include but are not limited to samosas, pakoras, halwa poori, murgh cholay, and lassi. These foods are not only very tasty, they also have a high nutritious value since they are all made from natural products and do not include the use of any preservatives or chemicals that is a big plus point. â€Å"Everything is made right there, even the samosas(no frozen boxed samosas here), pakoras, and chutneys(not jarred like most places serve) are all made fresh here and delicious† (Justin, 2013). The fundamental purpose of establishing any business is to make money. Most of these food items are extremely cheap to make and yet sell for a very large price primarily because of their nutritional value, their exceptional taste, their exotic looks, and their cultural affiliations. Even more, when these food items are made in bulk, they become all the cheaper to make and more profitable to sell at the same time. At a famous Indian restaurant, â€Å"While Samosa and Idli Sambar are available for $5.50, one has to spend $7 for Masala dosa and $7.5 for two pieces of gulab jamun† (First Post, 2012). Considering the ingredients used in the making of a samosa, one samosa might cost the owner no more than $0.15. Comparison of this to the amount it sells or provides evidence of the profitability of the business. The other food items are similarly cheap but with a huge profit margin. It takes careful planning and strategy to establish s uch a business at the right point. The owners should look for an area where the population of South Asians is relatively higher as compared to other regions in America since the prime consumers of this business are people from such countries as Pakistan, India, and Bangladesh. Such areas are not hard to find since most of these families tend to live together in neighborhoods since they have common cultural values and find one another helpful in America. In order to have an edge over other such restaurants, the owners need to pay special attention toward ambiance. Songs of old legendary singers like Noor Jehan, Lata, Rafi, Mukesh, and Kishore can provide the place that extra boost that it requires to appeal massive in-pour of consumers. South Asians mostly like to have samosas and pakoras with tea during the lunch breaks and as snacks, so these items should be available all day long whereas other items like halwa poori and murgh cholay should be made available in the breakfast. Menu for lunch and dinner can be decided depending upon how large the owner wants the business to be. Establishment of this business successfully imparts the need to advertise it in such a way that the benefits of these food items in general and what they offer in comparison to the typical Western food, in particular, are easily noticeable for the audiences. To achieve this, the contemporary issue of diseases caused by consumption of chemicals needs.

U.S. Demographics to the Year 2050 and the Outlook for Social Security Essay

U.S. Demographics to the Year 2050 and the Outlook for Social Security - Essay Example Using predictions that assume a low birth rate, at one time, its expenditure will have been outrun by the income generated. Consequently, in the absence of a suitable alternative source of income, the system will fail (Bergmann 2). It is, therefore, quite essential to make correct and accurate predictions, especially the ones that assume the worst-case scenarios. This prepares the system managers for the worst, and the necessary arrangements made to avoid the situation. Assuming the worst does not happen would give a moral boost for the system but will leave it unprepared for any drastic future changes (Boskin 2). The two segments that most influence the social security system are the people that fall between ages 18 and 64, and 65 years and above, representing the working class and the retired respectively. For clear analysis of the effect of the number of people in these two groups, it is essential to find the ratio of the numbers in both groups. One advantage of using this measure of comparing groups in a population is that it gives a general overview of the situation by elimination method. Consequently, the next merit of this technique i.e. simplicity is seen. It enables one to analyze complex ideas albeit with some simplicity. The major weaknesses of this method arise from the assumptions it makes. Though the official age to start working is 18 years, there are people as young as 15 and 16 who are working and thus contribute to the social secur ity kitty. On the other hand, others reach the age of 65 and continue working, and they too contribute to the social security system. This reality compromises accuracy of this estimation method. It also ignores the contribution made by these two groups in the population (U.S. Population Projections 2020-2050 1). In cases where fertility and immigration remain low, the dependency ratio of the working class reduces against the retired citizens. This means that the number of retired people per every employed person increases. This scenario would mean disaster for the social security system as less and less people would be funding it while the number of dependents would increase exponentially (See table 1). This is the least favorable alternative to the social security system; it would mean less money would be available to fund the increased expenditure (Lee, Anderson and Tuljapurka 4). Current trends aggravate the situation as improved medical care, and higher standards of living have resulted in increased life expectancy. This, however, does not mean that the paper advocates for low life expectancy. Within the 50-year forecast, the workforce population to age ratio changes depending on the availability of new labor force to replace the retiring one (See figure 1). Based on the measure that predicts an increase in the dependency ratio caused by low population growth due to low fertility, reduced immigration and increased life expectancy, the rate of employment does not match that of retirement. This exerts undue pressure on the working population, and the balance has to be reestablished somehow, either by reducing benefits (expenditure), or by increasing income. The most likely scenario is whereby the population will increase but at a rate that would not keep up with the increasing retirees. The dependency ratio is expected to change from 4.88 in 2000 and will reach nearly 2.7 by 2050. This means that each dependent will be taken care of by taxes